PUMA CELEBRATES DAY OF THE DEAD WITH ALL-NEW SNEAKER PACK

This Autumn-Winter ‘17, PUMA drops the Day of the Dead Pack in celebration of ‘El Día de Los Muertos’ the two day event that invites the souls of the departed back to reunite with their loved ones in a joyful celebration of their life. Drawing inspiration from the iconic skull figures known as Calacas, the pack symbolizes a colorful, reunion of the living and the dead in contrast to a sombre day of mourning

The Day of The Dead pack offers new iterations of four PUMA classics with intricate jacquard material uppers in black with a standout colorful skull and flower allover design. Each sneaker is completed with a black suede PUMA Formstrip and overlays.

Available October 19 in PUMA stores, PUMA.com and lifestyle retailers worldwide