If you can make it here, you can make it anywhere. Nike made it. Nike’s famous NYC stamp on some of their late 90’s AF1’s was more than just a way to sell sneakers, it was Nike’s way of reminding the public of its long standing relationship with some of NYC’s toughest ball players and the way their footwear was engrained in the city’s blacktop history.
Well, Nike is giving you a refresher history lesson in Nikeology with their Inside Access: Nike’s Link To New York City’s Hoop Heritage. Here they take you from the early 70’s
through present day to show you Nike’s relationship with New York City’s basketball community. Via Nike.