When Brand Jordan does something they usually do it big, REAL BIG. So its no surprise that in 2003 for the Jordan XVIII they held down 18 pages (you read correctly) 18 pages of prime ad space. Whether your new to the sneaker scene and want a crash course on what truly makes the shoes so special or a die hard Jordan head and want to relive some special moments in the history of his shoes make sure and check out this dope Jordan XVIII ad below!